Social media policy

No. 12 - Social media marketing - creating a social media policy for customer complaints

Jane Buswell on Tue 22 Sep

Even today there is still nervousness in some quarters about raising your profile on social media in case you get complaints. I think what may be forgotten is that if you’re not on social media people may still be complaining about you but you lack the opportunity to deal with them and de-escalate the situation. So the savvy thing to do is to create a social media policy for customer complaints.

I know this is high in mind for a lot of small businesses, over 1,000 people have read this post

 

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